Sofia Type Specimen
Editorial Graphic Design | February 2025
Roles: Art Direction, Typography, Editorial Design
Typeface: Sofia, Mostardesign Type Foundry
Tools: InDesign, Photoshop
This foldable type specimen was designed to showcase Sofia’s full range and personality, positioning the typeface itself as both subject and image.
To achieve clarity and visual rhythm, I structured the folded booklet on a modular grid, which allowed me to create contrast between dense and open panels while maintaining balance. Every decision—scale, weight, spacing, and pacing—was intentional, guiding the reader’s eye and shaping how the typeface is perceived.
Behind The Design:
A restrained color palette ensures that form takes precedence over decoration, emphasizing the typeface’s details and character. The foldable format adds an experiential dimension, reinforcing hierarchy and flow through the act of unfolding.
Through these choices, the specimen demonstrates not only Sofia’s versatility but also my approach to thoughtful, structured design that prioritizes readability, rhythm, and visual engagement.